everybodyknowsyou.com
Brand kit

Use our brand.
It belongs to all of us.

Logos, colors, fonts, and a press kit, all free to download. Made for partners, press, clients, and anyone telling our story.

The name

A celebration of recognition, wrapped in three words.

everybodyknowsyou
Three words. One promise.

"Everybody knows you." It is what you say to someone bold. To someone famous. To someone people are looking up to. To someone who lives on their own terms. To someone who generates impact.

That is the promise of the service in three words: in three days, everybody knows you. The phrase doubles as a verdict and as a destination.

The logo

Two ideas in one mark.

Binoculars: the people looking at you

The icon is a pair of binoculars. Binoculars are the people looking at you. Customers, fans, journalists, your future boss, the AI tools searching for your name. The whole point of the service is to make sure that, when they look, they find you, accurately and at your best.

Asterisks: the eyes that mean bold

Inside each lens is an asterisk. The asterisks are the eyes. They are also a typographic mark. In Markdown, words wrapped in asterisks become bold. The icon says, in a single image: the people are looking at the bold.

Binoculars icon

The feel

Playful and impossible to ignore. Confident about the work we do.

The colors are loud on purpose. Lime grabs attention. Purple gives the brand its anchor. Pink is the smile. Together they are unapologetic and warm at the same time, which is also how we want every site we build for a client to feel. Behind the playfulness is real technical work, AI-native, structured, measurable, that we let our results speak for.

The characters

Three friends that live across the site. They show up to nudge, to celebrate, and to remind you the work can be playful.

Blob
Blob
The main character
Mlem
Mlem
The curious one
Plup
Plup
The cheerful one

Profile pictures

Two avatars we use for social media. Pick the one you prefer if you ever need to reference us.

Profile picture, version 1
Profile v1
Profile picture, version 2
Profile v2

Brand in use

A couple of compositions that show how the brand comes together: the icon, the wordmark, the colors, and the playful spirit, all in one place.

Social share composition
Social-share composition. The image that previews when our link is shared.
Single-sentence explanation composition
Single-sentence explanation. The brand at a glance.

Colors

Click any swatch to copy its hex.

Primary

Attention Lime
Attention Lime
#CEFF00
Curious Purple
Curious Purple
#6200C9
Highlight Pink
Highlight Pink
#FF2687

Secondary

Soft Mint
Soft Mint
#F8FFD9
Light Powder
Light Powder
#F8E7CF
Off-white
Off-white
#FDFCFE
Ink
Ink
#0A0A0A

Fonts

Two voices, one personality.

Aa Bb Cc
Fredoka
Display. Headings, brand voice.
500 · 600 · 700
Aa Bb Cc
Caveat
Hand. Accents, badges, warmth.
600 · 700

Both fonts are free, open-source, and loaded from Google Fonts.

Download our logos

Every logo comes as both an SVG (vector) and a 1500-px PNG, in a small ZIP. Transparent background.

Wordmark

Color
Color
Our standard logo. Use this in most situations.
Download
Color for dark background
Color for dark background
Color version designed to read on dark backgrounds.
Download
Black
Black
Single-color black version. For monochrome contexts.
Download
White
White
White version for use on black or dark backgrounds.
Download

Wordmark with .com

Color
Color
Use when the URL needs to read as part of the mark.
Download
Color for dark background
Color for dark background
Color version with the URL, designed for dark backgrounds.
Download
Black
Black
Single-color black with the URL. For print and one-ink uses.
Download
White
White
White with the URL. For use on black or dark backgrounds.
Download

Icon and characters

Binoculars icon
Binoculars icon
The icon alone. Use only when the wordmark is also visible nearby.
Download
Blob
Blob
The main character. Calm, friendly, the face of EKY.
Download
Mlem
Mlem
The curious one. Bundled with all three characters.
Download
Plup
Plup
The cheerful one. Bundled with all three characters.
Download

Press kit

Every logo, the color palette, and a one-page brand summary, all in one ZIP.

Download the full press kit

Need something else?

Custom usage, a quote about the project, or a higher-resolution file. Write us.

[email protected]